
What moves our customers?
Most companies have enough know-how and experience to perform the tasks and address the challenges they face.
Basically, companies need a driver that triggers and supports its own problem solving skills and innovational powers. If this driver is missing there is a risk of
- drowning in complexity
- not being able to meet market challenges
- not being able to realign before it's too late
- not being able to take reasonable chances
Challenges
90 % of changes in companies fail, partially or in total, because of
- people's preference to preserve the status quo
- ambiguity in goals, requirements and implementation
- lack of leadership and enforcement
- lack of customers’ understanding
To face these challenges means:
Organizations are required to adapt more and more quickly, especially in terms of
- ways to manage markets and customers
- products, services and added value or new combinations of these elements
- organizational structures and processes
- the level of self-responsibility